This project involved partnering with Pigeon & Co., a boutique creative studio led by Saurabh and Vipin, artists skilled in design and communication. In addition to their personal art and narratives, they join forces with kindred brands to infuse enjoyment into their products, experiences, and communication.
The goal was to develop a 'rapid-action imaginative storytelling' experience tailored to the Instagram format.
I opted for watercolour as my medium, illustrating each component of the story. These elements were subsequently juxtaposed to craft compositions, shaping the frames of my narrative.
This project was done under the mentorship of Saurabh Malhotra and Vipin Babu at Ecole Intuit.Lab, Mumbai.
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