Hetero, a prominent player in the pharmaceutical industry, has long been synonymous with innovation and excellence. Recently, the company underwent a transformative rebranding initiative driven by a desire to emanate warmth and humaneness.
This overhaul, reflecting a commitment to the concept of 'Health for All', encompasses a smart brand identity, a renewed purpose, and a visual system anchored around circles. The result is not only a fresh and inviting aesthetic but also a testament to Hetero's dedication to a more compassionate and people-centric approach in the evolving landscape of healthcare.
Hetero's refreshed identity radiates warmth and vitality, embodying the aspiration to breathe life into the concept of 'Health for All'.
The circle, central to Hetero's revamped identity, serves as a powerful symbol encapsulating accessibility, global outreach, and an inclusive approach to healthcare solutions. The geometric simplicity represents a unified world, underscoring Hetero's commitment to providing healthcare for all.
As part of team AICL Communications
Mukhrit Bhatara
Janani Iyer
Ashish Satapathy
Harsh Mehta
Trishana Sheth
Leona Sequeira
Ali Molai
Suvanjan Banerjee
Chetan Kava
Janani Iyer
Ashish Satapathy
Harsh Mehta
Trishana Sheth
Leona Sequeira
Ali Molai
Suvanjan Banerjee
Chetan Kava
